If you’re a craft beer enthusiast (and we know that you are), you’re going to be thrilled to hear about Funky Buddha’s latest venture. No, it’s not about their in-house restaurant — Craft Food Counter & Kitchen — scheduled to open up in November (okay, we’re excited about that too). But rather, it’s about their new partnership with Whole Foods Market, and the release of the Floridian Spent Grain Sourdough Bread.
The idea of the bread came from David McAndrew, Whole Foods Market’s Bakehouse Facility Team Leader, who wanted to partner up with a local brewery to add an innovative bread to Whole Foods Market’s line-up. After Funky Buddha Brewery provided McAndrew with spent grain used to make their Floridian Hefeweizen beer, his idea came to fruition — and next week, the Floridian Spent Grain Sourdough Bread, two months in the making, will hit the shelves in Whole Foods Market’s 24 Florida locations.
This featured bread will be available at Whole Foods Markets (and eventually Craft Counter & Kitchen) starting on October 21 and will sell for $5.50. To celebrate the release, Whole Foods Market has some specials going on for the first two weeks. These include offering the bread for just $4, and selling Funky Buddha Floridian 6-pack of beer for $7.99 (regularly $9.99). In addition, anyone who orders a glass of Floridian Hefeweizen at Whole Foods Market’s in-store bars will enjoy a free slice of the new bread.
Let’s raise a glass to Funky Buddha and to all of our local breweries.
If you haven’t seen it already, be sure to check out our fall issue and our feature on the Florida craft beer industry.